In order to encourage Americans to prepare themselves, their families, and their communities, the Federal Emergency Management Agency (FEMA), in partnership with The Advertising Council, has sponsored public service advertisements (PSAs) that educate and empower Americans to prepare for and respond to all kinds of emergencies.
To view and download all of the Ready Campaign's PSAs, visit the Ad Council Web site www.psacentral.org.
“When the world starts falling apart, we have to go to work.” Patrol Sergeant Tiffany Larson evacuated citizens during the #CampFire last year as her house burned down. With wildfire conditions still affecting multiple states today, Be Ready by making your plan.
- Wildfires PSA - Patrol Sergeant Larson, Survivor Stories (:30)
- Wildfires PSA - Patrol Sergeant Larson, Survivor Stories (:15)
- Wildfires PSA - Charles, Survivor Stories (:60)
- Wildfires PSA - Charles, Survivor Stories (:30)
- Wildfires PSA - Charles, Survivor Stories (:15)
- Wildfires PSA - Sergeant Cutting, Survivor Stories (:60)
- Wildfires PSA - Sergeant Cutting, Survivor Stories (:30)
- Wildfires PSA - Sergeant Cutting, Survivor Stories (:15)
- Wildfires PSA - Kathleen, Survivor Stories (:60)
- Wildfires PSA - Kathleen, Survivor Stories (:30)
- Wildfires PSA - Kathleen, Survivor Stories (:15)
- Incendios forestales - Alba, Historias de Sobrevivientes (:30)
- Incendios forestales - Manny, Historias de Sobrevivientes (:30)
FEMA’s Ready Campaign and the Ad Council have joined with Sony Pictures to promote the critical message of emergency preparedness through a Public Service Advertising campaign tied to the film, “Zombieland: Double Tap.” Sony Pictures developed a PSA with original movie footage that has been running in theatres since the film’s release on Oct. 18. In the PSA, cast members describe what families should do now to prepare for disasters with the theme, “Zombies don’t plan ahead. You can. Make an emergency plan.”
National Preparedness Month (NPM) - September
- National Preparedness Month: Prepared Not Scared (:30)
- National Preparedness Month: Prepared Not Scared (Western States) (:30)
- National Preparedness Month: Prepared Not Scared (:15)
- National Preparedness Month: Prepared Not Scared (Eastern States) (:30)
- National Preparedness Month: Prepared Not Scared (Gulf States) (:30)
- National Preparedness Month: Prepared Not Scared (Midwest) (:30)
En Espanol
- Este preparado, no asustado (Estados Occidentales) (:30)
- Este preparado, no asustado (:30)
- Este preparado, no asustado (Medio Oeste) (:30)
- Este preparado, no asustado (:15)
Alerts
- Wireless Emergency Alerts, PSA (:30)
- Wireless Emergency Alerts (Spanish), PSA (:30)
- Scary Simple: FEMA App, PSA (:30)
Build a Kit
Business
- Business Storefront Earthquake, PSA (:15))
- Business Storefront Flood, PSA (:15)
- Business Continuity prepare Suite Introductory Video, PSA (2:30)
Communications Plan
- Don't Wait, PSA (:15))
- Don't Wait, PSA (:30)
- Don't Wait, PSA (:60)
- Scary Simple: Out of Town, PSA (:20)
- Scary Simple: Social, PSA (:20)
- Scary Simple: Text, PSA (:20)
Disasters
- Disasters Don't Plan Ahead: Earthquake, PSA (:15)
- Disasters Don't Plan Ahead: Earthquake, PSA (:30)
- Disasters Don't Plan Ahead: Floods, PSA (:15)
- Disasters Don't Plan Ahead: Floods, PSA (:30)
- Disasters Don't Plan Ahead: Tornado, PSA (:15)
- Disasters Don't Plan Ahead: Tornado, PSA (:30)
- Disasters Don't Plan Ahead: Hurricane, PSA (:15)
- Disasters Don't Plan Ahead: Hurricane, PSA (:30)
- Disasters Don't Plan Ahead: Subway Power Outage, PSA (:15)
- Disasters Don't Plan Ahead: Subway Power Outage, PSA (:30)
- When the Earth Shakes, Animated Video (1:40)
- When the Clouds Form, Animated Video (1:30)
- When the Waves Swell, Animated Video (1:30)
- When the Fire Starts, Animated Video (1:30)
- When the Sky Turns Gray, Animated Video (1:30)
- Cloud of Smoke, PSA (1:30)
- It Started Like Any Other Day, PSA (4:00)
- Prepare Yourself, PSA (:15)
- A Perfect Stranger, PSA (2:15)
Preparing Individuals and Communities
- Preparing Makes Sense for People with Disabilities and Other Access and Functional Needs, PSA (5:00)
- We Prepare Everyday, PSA (2:00) (open captions, interpreter, audio descriptions)
- We Prepare Everyday, PSA (2:00) (open captioning, interpreter)
- We Prepare Everyday, PSA (2:00) (open captions)
- We Prepare Everyday: Make a Plan, PSA (:30)
- We Prepare Everyday: Be Informed, PSA (:30)
- We Prepare Everyday: Build a Kit, PSA (:30)
- Preparing Makes Sense in Indian Country, PSA (4:00)
- Preparing Makes Sense,PSA (4:30)
- Preparing Makes Sense for Military Families, PSA (4:30)
- Preparing Makes Sense for Pet Owners, PSA (4:30)
- Preparing Makes Sense for Older Americans, PSA (4:00)
Plan Ahead
- Disaster Tips, PSA (:30)
- Disaster Tips: Savings, PSA (:10)
- Disaster Tips: First Aid, PSA (:10)
- Disaster Tips: Evacuation, PSA (:10)
- Disaster Tips: Find Pet-Friendly Shelters, PSA (:10)
- Disaster Tips: Scan Documents, PSA (:10)
- Disaster Tips: Check your Insurance, PSA (:10)
- Scary Simple: Alternative Power, PSA (:20)
- Scary Simple: Digital Documents, PSA (:20)
- Scary Simple: Go Bag, PSA (:20)
- Scary Simple: Pets, PSA (:20)
- Be Prepared For Emergencies While Traveling, PSA (:30)