In order to encourage Americans to prepare themselves, their families, and their communities, the Federal Emergency Management Agency (FEMA), in partnership with The Advertising Council, has sponsored public service advertisements (PSAs) that educate and empower Americans to prepare for and respond to all kinds of emergencies.
FEMA’s Ready Campaign and the Ad Council are joining with Sony Pictures to promote the critical message of emergency preparedness through a Public Service Advertising campaign tied to the upcoming film, “Zombieland: Double Tap.” Sony Pictures developed a PSA with original movie footage that will run in theatres with the film’s release on Oct. 18. In the PSA, cast members describe what families should do now to prepare for disasters with the theme, “Zombies don’t plan ahead. You can. Make an emergency plan.”
To view and download all of the Ready Campaign's PSAs visit the Ad Council Web site www.psacentral.org.